
1. Challenges Faced
- Tire accumulation: The customer’s region has accumulated a large number of waste tires that are not being fully utilized.
- Low product value: Conventional disposal methods generate low-grade carbon black (selling at only 1.5–1.8 USD/KG) with narrow applications and weak market demand.

2. Goals for Change
To enhance competitiveness and improve overall economic performance, the client defined the following project objectives:
Phase 1: Improve Waste Tire Value Utilization
Convert accumulated waste tires into commercially viable products to increase resource efficiency and economic output.
Phase 2: Build a Diversified Revenue Model
Establish multiple income streams through the sale of pyrolysis oil, carbon black, and other recoverable by-products, reducing reliance on a single local market.
Phase 3: Upgrade Carbon Black Value
Enhance carbon black quality to support downstream processing and higher-value applications, rather than limiting sales to low-grade carbon black.
3. Action and Solution
After clearly understanding the client’s needs, Beston Group responded promptly and delivered a targeted solution tailored to the project objectives:
- Recommended equipment configuration: Beston Group provides suitable tire pyrolysis equipment designed to process 5 tons of waste tires per day, ensuring stable operation and sufficient capacity to meet the client’s current production and revenue goals.
- Carbon black deep-processing setup: To enhance product value, the solution includes a carbon black grinding system, enabling the raw carbon black to be upgraded into a finer, more marketable material suitable for higher-value applications.

4. Project Outcomes
Since installation, the project has delivered measurable improvements in product quality, revenue structure, and market reach, strengthening both technical performance and commercial viability.
Carbon Black Upgrade
Improved carbon black quality supports deep-processing applications, increasing its suitability for use in pigments and cement brick additives.
Revenue Growth
Diversified sales of pyrolysis oil and upgraded carbon black have significantly enhanced overall economic returns.
Market Expansion
In the future, the client plans to accumulate capital, which will enable them to expand processing capacity and achieve higher profits.


